tcgpr's Founding Partner David Eisenstadt and his Team, working as an extension of Ceridian Canada's Communications Department, continues to deliver impressive cross-Canada's 'coverage' results on a variety of assignments. Eisenstadt's approach and counsel is synonymous with image building, corporate reputation and PR in Canada.
tcgpr delivers the goods. They help with strategic messaging, ideas to promote Group Telecom and provide remarkable access to targeted journalists. This is what a 'partnership' is supposed to look and feel like.
Canadian technology and business news media coverage generated by The Communications Group for Check Point Software, continues to be exceptional. We retained tcgpr as our PR consultants in 2006 with specific objectives which were met, and exceeded. 7+ years later, we continue to leverage their contacts and experience to successfully deliver the various strategies/tactics of our internationally-based marketing department to the Canadian news media.
Since 2006, tcgpr has been a valued partner to Check Point in Canada on a professional and personal level. Professionally, they have diligently engaged with tech/business media, ensuring we get coverage for our news, while coaching our management team on the best way to work with journalists and bloggers who report on our industry. Personally, they have taught me so much about building and conveying clear and concise messages; it’s a skill set I will utilize throughout my working career.
DELL launched in Canada at a News Conference in the Art Gallery of Ontario, September 15, 1988. We weren't just introducing a new product, but a new distribution concept in high-tech. tcgpr helped bring DELL's message to Canadian customers and prospects through a focussed news media campaign. They really kept us in the spotlight for our first 3 years.
As one of Canada's fasted growing tech companies, InQuent needed a communications strategy to drive awareness of our success to potential and existing customers, employees and vendors. tcgpr opened more media doors than we had time to walk through! Our PR campaign far exceeded our expectations, and I credit that to tcgpr's close consultative relationship with us.
In June '09, tcgpr again proved PR sells, helping us craft messages to launch uCorder, our wearable mini camcorder. They aggressively and effectively courted broadcast, online, social and print news media and because of their excellent cross-Canada relationships and hard work, we garnered extensive attention which produced direct response on our web site, plus highly-profitable sales. More important, coverage generated helped us close deals with major re-sellers in the US and Canada. We are very pleased with their work and will continue to seek their counsel as we build our consumer electronic brands and Company.
The Communications Group has had a tremendous positive impact on McAfee's business. They leverage all Canadian news media outlets to ensure we get consistent and professional coverage. Their keen interest in our success coupled with their desire to exceed our expectations, makes them the PR partner of choice for McAfee, Inc.
Eisenstadt's tcgpr team has consistently exceeded my expectations with no fiscal surprises, whether writing a simple mailer, detailed PR Plan or managing a North American cross-country product launch. Their know-how and ability to get clients to the right reporters, no matter the message, is their forte. I highly recommend tcgpr as a results-oriented, professional communications partner who really knows the Canadian news media landscape, and has tangible global connections.
tcgpr makes the effort to thoroughly understand our business space…network security…as a true partner. They deliver consistently, yet carefully manage our expectations and never over-promise. We are impressed by their senior service team and their Canada-wide news media connections. And, we consider their counsel a valuable part of our Marketing Communications efforts from coast-to-coast.
tcgpr is a proven valued resource promoting/publicizing the OKI brand in Canada. From 1996 - 2010, the Eisenstadt team has been actively involved in our fiscal planning with an understanding of our strategic corporate/marketing initiatives. I am impressed with their channel knowledge and wide-ranging relationships with influential journalists and analysts. From Toronto, tcgpr participates as a natural extension of our New Jersey HQ staff, as if the border doesn't exist.
Thanks to the tcgpr Team for all your hard work in pulling off a very successful GTA launch event in March 2015 for RENOMii and Mii Casa software products.